Pureology Strength Cure Shampoo - For Damaged or Color-Treated Hair, Strengthens & Prevents Breakage, Seals Split Ends, Vegan & Sulfate-FreeCradle to Cradle CertifiedCradle to Cradle CertifiedCradle to Cradle Certified

I’ve been using Pureology Strength Cure Shampoo for over two years now, and it remains one of my holy grail products for maintaining healthy, blonde-dyed hair. This sulfate-free, vegan formula leaves my hair feeling soft, smooth, and noticeably shinier. I’ve experienced no scalp irritation, even with consistent use, and it’s gentle enough for sensitive skin.This shampoo truly delivers on strengthening and preventing breakage—my ends feel more hydrated and look less damaged. It lathers well for a clean rinse without stripping my color. I’ve reordered several times and will continue to do so. Highly recommend for anyone with damaged or color-treated hair looking for a professional-grade product!

This pureology line is still hands down one of the very best hair care lines on the market for dry damaged/color treated hair. It’s very luxurious and makes your hair feel super soft, smooth and healthy plus they smell amazing!!! My only complaint is that I wish these bottles were a little bigger for the price. They are pretty expensive but work very well! I try to always buy them during sales. Definitely highly recommend!!

It’s the first time I’ve used the Pureology Strength Cure shampoo and the conditioner and I love it. Could tell a difference in my hair immediately So soft and easy to style. Not weighted down. No frizzies. Always been happy with Pureology products, they are a little pricey but I’ve learned to watch for the sales! And the conditioner smells AMAZING!!!

I have tried 3 different pureology shampoos. This is by far the best one. My hair is filling thicker.

This is such a great shampoo that smells a lot like citrus! It is wonderful for color treated hair and definitely makes me feel like it clarifies at the same time

My hairdresser recommends these products and I use them at home. They are a little more expensive making the value dependent on what you are hoping to achieve. I'm struggling with excessive loss right now and have been to dermatologist and have labs and stuff and nothing seems to be helping right now. Even this shampoo. I have color treated hair (bleach) and using this my hair is really soft still even when most of the time bleach hair feels a certain way, mine does not. this keeps my hair in pretty good shape and doesn't cause dryness for me. I get a few tangles still but I also have very fine hair. It is a little heavier than some shampoo's out there and it smells pretty good. The smell will stick with you for the day and until I wash it the next day or so I can still smell it. It is not over powering at all though. It doesn't seem to be helping with the strength of my hair though as advertised. My hair will still break sometimes and it's falling out right now. Maybe pre menopause IDK.. but I was hoping it would help with the breakage. For my hair right now it's not solving my issues, but it could be me as everyone is different.

This is the only shampoo I have used for years. My hair looks and feels great.

The Pureology line is incredible! I use the Strengthening Cure Shampoo and its conditioner faithfully. Previously, I had used Aveda for years and when my hair dresser left that shop, I followed her to her new location which sells a line called Leanza. This line's quality is nice but they use cheaper plastic bottles which makes getting the product out of the bottles difficult. Over time, this started to be annoying and time-wasting especially when in the shower. So I kept looking for a new option---a line that would provide help to my fine, thinning and dry hair due to color treatments, and hormonal changes due to menopause. My hair is also brittle and dry due to iron deficiency. I had tried Pureology back some 15-20 years ago and for some reason it just work well with my hair. I believe I was sold the wrong formula for my hair texture at the time. I'm SO GLAD I have tried this brand again. I use the Strengthening Cure conditioner also. I also love the Hydrate Shampoo just as much---using the Strengthening Cure conditioner. I don't like the smell of the Hydrate conditioner (too minty and very strong).